Way back in the early days of search engine optimization, it was all about the keywords (and to an extent, it still is). Today, though, many factors can influence and boost your SEO rankings: Social media marketing Blogging and content marketing Usability improvements Responsive design The first item on that list – social media – … Continue reading The Connection Between Social Media & SEO (Infographic)
Social media marketing and search engine optimization (SEO) have a lot in common: High-quality content rules: The best social posts are the ones that get clicked, shared and commented on. The most relevant, useful websites are the ones that enjoy high SEO rankings. They both take time: Building a strong social media presence and having … Continue reading Money-Making Monday: See How Poor Social Media Can Hurt Your SEO Too (and What to Do About It)
You’ve written what you think is a great social media post about your business website. It’s different and unique compared to the last one. So why aren’t people clicking or engaging with it? Although people may be visiting your company’s Facebook or Twitter page, chances are they don’t want to read only things about it. … Continue reading What Makes a Good Social Post for Your Business? (Infographic)
Here’s a question: Why do your competitors enjoy a large and active social media following? And why do you struggle to attract followers and engagement? After all, you’re: Posting about your contractor business as much as possible (the more, the better) Letting people know about specials or deals whenever you have them Adding relevant pictures … Continue reading Money-Making Monday: Are YOU Getting the Most from Your Social Posts?
In 2017, it seems that everyone (and everything) has a social media account: People Cats, dogs, lizards and other animals Organizations Schools Notice what’s not on that list? Right: Your business. Many contractors, niche retailers or B2B companies don’t think they need to be on social media. Or worse, they’re combining their business and personal … Continue reading Your Business Not on Social Media? Here’s What It’s Missing. (Infographic)
Welcome to the first WEB ROI Money-Making Monday blog of 2017. (Speaking of which, we hope you had a very safe and enjoyable New Year’s celebration). If you’re new to Money-Making Monday, here’s how it works: On the first Monday of each month, we publish a blog focusing on a particular topic designed to help … Continue reading Money-Making Monday: Not Using Social Media? That’s Bad. And This Mistake Is Even Worse.
Check out this 2 minute video on how you can adapt your digital marketing plans to properly communicate your message and attract new customers.
Make 2014 your best year ever. Follow these four resolutions and watch your business grow.
One of the most common questions I get from business owners is – do I really need to do social media? I don’t see the benefit, I don’t use it myself, & it takes so much time! You may want to ignore it, but Google isn’t, so you can’t afford to! Social signals are now playing a … Continue reading Adaptive SEO- Yes, it means getting social!
When it comes to deciding which website goes where in the search results – Google’s entire motivation is serving the searcher. Here’s what their ranking algorithm considers.