How to Enhance Your Word-of-Mouth Marketing by Using a Successful Influencer Strategy
How to Enhance Your Word-of-Mouth Marketing by Using a Successful Influencer Strategy What is Word-of-Mouth Marketing? Word- of- mouth marketing is when a consumer talks about and shows interest in a company’s product or service in their daily conversations. Essentially, it is free advertising triggered by customer experience. Storytelling is a common form of word-of-mouth marketing. This is where one […]
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Jason's Tips: Get in the Know: Do you need Social Media to be Successful?
Get in the Know: Do you need Social Media to be Successful? Worried About Your Social Media? Ask yourself...what do I need to make social media the most effective and efficient it can be? What do I not want to worry about throughout the day regarding my social media? Once you have asked yourself those key questions, you're […]
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Best Practices for LinkedIn Company Pages
As a professional, you may have heard that having a LinkedIn profile is important. But what about as a business? As your trusted advisors in digital marketing, we are on a mission to educate small business owners that maintaining their LinkedIn Company Page, especially for businesses that are B2B, is beneficial to their company. As […]
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Money-Making Monday: Are YOU Getting the Most from Your Social Posts?
Here’s a question: Why do your competitors enjoy a large and active social media following? And why do you struggle to attract followers and engagement? After all, you’re: Posting about your contractor business as much as possible (the more, the better) Letting people know about specials or deals whenever you have them Adding relevant pictures […]
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3 Essential Social Platforms for Home Improvement Companies and How to Use Them
Rather than touching on all different social media platforms, landscaping and home improvement companies should focus their efforts on these three to make sure that their social activities are making the greatest impact. Discover the 3 essential social networks for small home improvement companies and how to leverage them.
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8 Mind-Blowing Social Media Stats
Discover the 8 social media numbers that will transform how you do business. Our 10 step checklist will help you make the most of your online activities.
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Harnessing LinkedIn for Your Business
LinkedIn poses quite a social media challenge for businesses who are unsure of how to use it effectively. LinkedIn has grown dramatically, especially during these tough economic times during which individuals and businesses have turned to LinkedIn for networking options. In order to use LinkedIn effectively you should build up your LinkedIn presence.
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Social Media Creates New Challenges and Opportunities for Brand Marketing
Social Media Creates New Challenges and Opportunities for Brand Marketing
As social media changes how consumers communicate, brand marketers are struggling to keep up with the new opportunities and challenges that are created as a result. With social networking sites like Facebook and Twitter making it easier for consumers to share opinions regarding brands, products and services, brand marketers are finding it more difficult to control their brand message than they did in the days where buzz was created by word of mouth.
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