Our Team

The Team Behind WEB ROI

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We’re designers and writers. Managers and analysts.

We’re parents, brothers and sisters. Some of us have had long careers in online marketing, some for over 15 years. Others are full of fresh, new ideas. But everyone at WEB ROI is passionate about delivering more leads to our clients.

Oh, and we all have aviator nicknames.

Jason Gervais
Jason Gervais (Rooster) President
Denise
Denise Gervais (Boomer) VP Operations
Denise
Denise Bowen (D2) Digital Marketing Director
Alison
Alison GrimleyProject Manager
Tiffany Armstrong
Tiffany Armstrong (Mustang) Project Manager
Sameera Azhar
Sameera Azhar (Sam)Account Manager
Shannon Austman
Shannon AustmanAccount Manager
Kyle
Kyle Gellatly (Skylord)Senior PPC Specialist
Charlie Ford
Charlie FordSEO Specialist
Rana
Rana El Safadi SEO Specialist
Amit
Amit Verma (Webmaster) Developer
Jidnyasa
Jidnyasa DuttaWeb Designer
Pijush
Pijush GuptaDeveloper
Kimberley
Kimberley FowlerContent Marketing
Sylvia Donoghue
Sylvia DonoghueAdministrative Assistant

Jason Gervais (Rooster) President

Teacher. Leader. Entrepreneur. Jason’s passion is helping small and medium-sized business owners be successful. For over 10 years, Jason has understood the pains they face in business growth and taught them how to best use digital marketing to achieve a tangible return on investment.

Jason Gervais

Denise Gervais (Boomer) VP Operations

Want to see the definition of a "pro" personified? Just talk to Denise. Organized, friendly and super-fun, she's a perpetual motion machine of action and results. Her taste for adventure has taken her from working in health care in Ontario to media solutions in Saskatchewan and back to Ontario as an account manager (now Digital Marketing Director!). The best part? She's just scratching the surface of her incredible potential. When Denise went to school, she studied Medical Radiation at Queen's and Business at the University of Saskatchewan.

Denise

Denise Bowen (D2) Digital Marketing Director

Want to see the definition of a "pro" personified? Just talk to Denise. Organized, friendly and super-fun, she's a perpetual motion machine of action and results. Her penchant for adventure has taken her from working in health care in Ontario to media solutions in Saskatchewan and back to Ontario as an account manager. The best part? She's just scratching the surface of her incredible potential. When Denise went to school, she studied Medical Radiation at Queen's and Business at the University of Saskatchewan.

Marissa

Alison GrimleyProject Manager

Alison comes from a successful career of project management, marketing, online marketing, and coaching. She has incredible people skills, and is very organized and detailed (things should be done correctly!). Alison loves brainstorming with the team to help produce the best results for the client. On a personal note she loves Dale Carnegie teachings, is focused on health and fitness, and thrives on spending time with her sons.

Alison Grimley

Tiffany Armstrong (Mustang) Project Manager

Two words to describe Tiffany: Creator and explorer.

Whether she’s managing a complicated project with moving parts or indulging her love of French cuisine, Tiffany is all about making something bold and beautiful and the joy of discovery.

Before bringing her talents to WEB ROI, she worked in the wonderful world of TV as a producer and writer. In fact, you’ve probably seen and heard her work while checking out what to watch on a broadcast website like Global TV.

When Tiffany went to school, she studied Film & Television production from Humber College.

Kate Vickers

Sameera Azhar Account Manager

Sameera Azhar (Sam) has 8+ years of experience in digital communications, e-marketing and campaign management, and is a business graduate from the University of Southern Queensland, Australia.

Sam loves to learn and read, and when she isn't working, she enjoys spending time with her lovely daughter, while also whipping up finger-licking recipes for her family.

Sameera

Shannon AustmanAccount Manager

Shannon is a multitasker extraordinaire, with a healthy dose of fun and quick wit thrown in. Shannon comes to WEB ROI with a career background in timeline and account management, as well as marketing. Her drive for success expands from self to client and she is always willing to step in and help out wherever she can. When not at work Shannon steps into her role as ring leader, with two kids, a husband and two dogs (it really is a circus). She loves to spend quality time with her crazy little circus, whether hiking, having kitchen dance parties or on vacation.

Sameera

Kyle Gellatly (Skylord) Senior PPC Specialist

When someone's great at something, they're referred to as a "rock star." Well, Kyle embodies that in many ways.

Firstly, he's an avid PPC Specialist who makes certain his clients' needs are met (often before they realize they need them).

Secondly, he's Google certified in a variety of disciplines, such as PPC, Adwords and Analytics.

Finally, Kyle is also the guitarist and lead singer of progressive rock band Alyeus.

This is Kyle's second tour of duty with WEB ROI (and we're thrilled to have him back). Prior to his return, he worked at RedTag.ca and Voices.com.

When Kyle went to school, he studied Business Administrative Marketing at Fanshawe College

Kyle

Charlie FordSEO Specialist

Since he was young, Charlie has been obsessed with statistics. It started with memorizing the backs of baseball cards and perusing sports encyclopedias for hours on end. Nowadays, that obsession is what drives him to deliver more quality leads, conversions, and better search engine rankings for his clients. Charlie is a graduate of the University of Kentucky where he studied Marketing and Management. He has 5+ years of experience in digital marketing, SEO, project management, digital sales, and is Google Analytics certified. Outside of work, Charlie loves to spend time with his family, cook, and watch his favourite teams.

Charlie Ford

Rana El Safadi SEO Specialist

Rana has a bachelor degree in business technology as well as Masters degree in information systems and design from University of Toronto. Her passion about business, information and technology led her to a career in digital marketing. She always looks for better ways to do things to achieve better results.

Rana loves reading, good coffee and having fun with her family and friends.

Rana

Amit Verma (Webmaster) Developer

Message Amit at 2am and he’ll instantly reply. Same at 11pm, 4pm or 7am. See a pattern? He loves coding websites so much that it’s truly a passion of his which grew from his initial skillset as a CSS expert. Fortunately for our clients, he’s incredibly talented at everything he does. When Amit went to school, he received his Masters in Business Administration (Marketing) and then received Certification in Web Development & Design.

Amit

Jidnyasa Dutta Web Designer

Jidnyasa loves to design!! Be it web design, interior design, artworks, she's done it all. A painter at heart, she uses her love for colours and her eye for detail in designing awesome websites.

She's back with us after a break but with even greater passion.

Jidnyasa's degree is in Interior Space Design and Management and she further studied Web Design and Development.

Jidnyasa

Pijush GuptaDeveloper

With a Bachelor of Science in Information technology and a Cisco certified network associate, Pijush has over six years of experience as a web developer and two year as windows developer.

When he's not writing code, Pijush enjoys riding bikes and taking photographs in the forest.

Pijush

Kimberley Fowler Content Marketing

With a Master of Arts in English and a Bachelor of Education, Kimberley has over fourteen years of experience as a writer and editor. Creativity rooted in the fundamentals is the unique quality that sets her team's work apart from other digital content creators.

When she's not writing, Kimberley enjoys traveling with her family, volunteering, reading, walking in the forest, and practicing yoga.

Kimberley

Sylvia DonoghueAdministrative Assistant

Sylvia comes from an extensive successful career in the HR field. Her current quest is to have a work life balance to spend time with her growing children – and to add value to the organization she is a part of. WEB ROI is incredibly lucky to have her – proactive, organized, helpful, intelligent, tenacious and so much more. Personally Sylvia is focused on her family, her health, and training for a marathon!

Kimberley

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You tell us what you want from your web company and we’ll show you how our team delivers it.

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