
Posted on: 21-12-2022 by WEB-ROI
How to Calculate Your ROI from Your Digital Ads Your marketing efforts act as a bridge between your business and your customers. It’s a way to inform potential buyers of […]
Read MoreUpdated on: 28-11-2022 by WEB-ROI
6 Ways to Decrease Your Cost Per Lead (CPL) & Avoid Major Fluctuations Are you struggling to maintain consistent and low digital advertising costs? If you feel like you keep […]
Read MoreUpdated on: 29-09-2022 by WEB-ROI
Pay-per-click (PPC) advertising is an indispensable tool when it comes to driving traffic to your website. Not only do you have the freedom to control all budgetary aspects, but you […]
Read MoreUpdated on: 18-02-2022 by WEB-ROI
PPC campaigns for B2B marketing are rich in potential value, though only when executed properly. B2B targeting involves a bit more nuance than B2C, so ensuring that you’re employing the […]
Read MoreUpdated on: 11-11-2021 by WEB-ROI
No matter the industry and your business’s direction, digital marketing is a key component to your company’s success. Whether you’re a home improvement company based in Mississauga, a retailer out of Burlington, or a landscaping company with operations that span across Canada, there’s one thing you can be sure of: strategic pay-per-click advertising can propel your business into the next league. As important as PPC ads can be, that doesn’t mean that they’re simple to navigate. Here are five of the most common PPC advertising […]
Read MoreUpdated on: 18-10-2022 by WEB-ROI
A successful website is like a well-oiled race car; it requires various moving parts working together in unison to function smoothly and achieve desired results. Pay-per-click (PPC) advertisements and search engine optimization (SEO) are two crucial elements. Both PPC […]
Read MoreUpdated on: 14-10-2022 by WEB-ROI
Google Ads are crucial to any successful digital marketing campaign, but how do you determine your budget? It’s a problem faced by businesses who are both new and experienced with PPC marketing, as the process can feel overwhelming, confusing, and time-consuming. Budgets vary from […]
Read MoreUpdated on: 10-11-2021 by WEB-ROI
As seasons change in Ontario, Canada, so too do sales trends. The seasons affect industries differently, with many experiencing a spike in sales around the holiday season, while others like […]
Read MoreUpdated on: 16-11-2021 by WEB-ROI
Paid advertisements allow businesses the chance to expand their reach beyond their organic audience and target users across a variety of digital platforms. This acts to get a business’ messages and campaigns in front […]
Read MoreUpdated on: 09-11-2021 by WEB-ROI
For many business owners and professionals, some marketing tactics are more accessible than others. One area of online marketing that can be very confusing is pay per click. What exactly is it? A […]
Read MoreWith a high-traffic website designed to convert quality leads into paying customers you can shift your focus to other areas of your business (or reclaim some much-needed personal time).
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