Promoting Your Podcast to Gain More Listeners

Updated on: 17-05-2022 by WEB-ROI

You’ve taken the plunge and started a podcast for your business – and that’s fantastic! Podcasts are a valuable tool in a digital marketing strategy which help you reach a […]

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SEO Through Different Types of Media: The MUM Update

Updated on: 06-05-2022 by WEB-ROI

SEO (Search Engine Optimization) best practices are continuously evolving, and the introduction of last year’s Google MUM algorithm has brought some significant changes to the game. Here’s everything you need […]

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All You Need to Know About Local Search Ranking Factors & Vicinity Update

Updated on: 13-05-2022 by WEB-ROI

Local search rankings are an important factor in a strong SEO strategy. They take physical proximity into account, working to match users with search results within their locale. And in […]

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3 Ways Your Accessible Website Will Increase Conversions

Updated on: 04-05-2022 by WEB-ROI

Here at WEB ROI, we’ve discussed the importance of accessibility in your website and the various factors contributing to creating an accessible website. We’d like to discuss the value of […]

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4 Effective Ways to Measure Your SEO Performance

Updated on: 12-04-2022 by WEB-ROI

Search engine optimization (SEO) is just as it sounds – it’s the strategy behind optimizing your website to rank high within a search engine’s (like Google’s) search results. SEO is […]

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Comparing Website Chat Functions 

Posted on: 18-04-2022 by WEB-ROI

Live chat software has the potential to be a real game-changer for small businesses. The data is that – 38% of consumers are more likely to purchase from a company […]

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The Complete Guide to Setting Up Google Analytics Goals

Updated on: 25-03-2022 by WEB-ROI

We’ve discussed the basics of Google Analytics and important metrics to track for B2B websites. Now let’s look a bit further down the road and discuss goals in Google Analytics.  […]

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Employer Guide: Ways to Market Your Business Online

Updated on: 23-03-2022 by WEB-ROI

If you want to cross the finish line first, you’re going to need to assemble the right crew. You have to effectively market your business online and promote your brand […]

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How to Write Alt Text for Accessibility: Step by Step Guide

Updated on: 18-10-2022 by WEB-ROI

An accessible website yields all sorts of benefits for a business, and there are a variety of considerations to be made when ensuring that your website meets accessibility standards. A […]

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Biggest Mistakes to Avoid on Your HVAC Website

Posted on: 21-03-2022 by WEB-ROI

We often talk about the techniques you can use to optimize your website and drive sales for your business. Today we’re going to take a different approach and instead discuss […]

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