Shouldn’t your website change along with them – as quickly and easily as possible?
The WEB ROI Process is a proven method designed to deliver more high-quality leads; day-after-day, year-after-year. Because that’s how you get the biggest bang for your digital marketing buck.
Discovery
It all starts with a friendly, no obligation conversation. That’s where you tell us:
Your business goals
How has your business grown over the years and where would you like to take it next?
Your target audience
Who do you want to do business with and why?
Your frustrations
What don’t you like about your current marketing? Why do you feel your business isn’t growing like it should? What message do you struggle to communicate?
Internet Business Analysis (IBA™)
Did you know there are over 50 individual elements that determine how impactful your website and digital marketing is?
A lot of these things you can’t see (like HTML and privacy codes). But they’re all vital and can make the difference between who gets found first: You or your competition.
Your website is measured against the top 5 competitors of your choosing on all those metrics such as:
Design and technology
How easy is it for people to use your website vs. the competition?
Marketability
Can people find your site quickly from things like SEO, PPC & social media?
Freshness
Who updates their website more frequently: You or your competitor’s?
Build
The pieces of your website and digital marketing strategy now come together:
Research
The keywords that resonate with people and search engines like Google.
Assets
Important images, graphics, logos and words you want people to see and read.
Design
Your website comes to life using modern design trends and web building technologies.
Implement
Once you’ve signed off on everything, it’s time to bring your website to life:
Quality testing
Before your site is live, it undergoes a thorough quality assurance process.
Launch
Activating your site and its digital marketing campaigns smoothly.
More quality testing
More testing to ensure it delivers an easy-to-use experience for people.
Measure
Your website is live and now you become part of our Digital Marketing Partner Program (DMPP) which:
Measures
How’s your website performing? How are people reacting to it?
Analyzes
What do the underlying numbers (traffic, clicks, etc.) say about your website?
Tweaks
As Google is always changing, what does your website need to keep up?
Manage Results
With lots of data available, here’s how you can make smarter website decisions:
Reports
Monthly reports that avoid tech-talk and get right to the point about your website.
Recommendations
Ideas to keep your business website ahead of your top competition.
Plans
Ensuring your recommendations are put in place efficiently.
Take a look at the results our clients have enjoyed
“Our business growth can be directly attributed to the hard work, smarts and website savvy that WEB ROI staff have displayed.”
– Dan R., client since 2014
Award-Winning, Results-Driving Case Studies
Check out some impressive before-and-after stories for businesses and websites just like yours. Just click on an image to view its associated case study.
Let’s Talk
Contact us for a FREE, no obligation introductory chat.
You tell us what you want from your website and we’ll tell you how you can actually get it.
Proudly Serving Ontario Businesses since 2005 
