Haven Home ClimateCare Case Study

Haven Home ClimateCare is an HVAC specialist (and member of Ontario’s largest HVAC co-operative) located in Kingston, Ontario.

The Problem

Haven Home ClimateCare just wasn’t getting enough from their website. They weren’t getting enough traffic. They weren’t getting enough leads. And they certainly weren’t getting enough high-value jobs, either. HVAC is a very competitive industry and they realized their website put them at a disadvantage.

The Solution

Right off the bat, all the important elements of the website (contact forms, design, imagery, etc.) needed to be simplified. From there, a complete digital marketing program was put in place to get more of the right people to the Haven Home ClimateCare website.

The Results

$98%

of all web contact form submissions ended up receiving a service quote

53%

of all service quotes booked HVAC service

$5,000

average HVAC service order

$500,000

total revenue just from web forms alone

Almost 1000

phone calls which resulted in even more business

For Haven Home ClimateCare, their new website proved a significant revenue generator. They get found on Google and people can contact them easily. Combine a modern website with their commitment to customer service and you end up with $500,000 of new business.

In their own words

“I stood up in front of the entire ClimateCare membership (around 65 business owners) and told them they were nuts if they didn’t improve their website like Haven Home ClimateCare did.”

Marci McMullen, Haven Home ClimateCare