Category Archives: WEB ROI

How to Gain a Content Marketing Advantage (Infographic)

Content marketing is all the rage these days with companies big and small investing time and resources into developing an effective content marketing strategy. And with good reason too. It’s a great way to get noticed. Especially if you’re in a competitive industry like new home building, landscaping, HVAC services, B2B or contracting. Of course, … Continue reading How to Gain a Content Marketing Advantage (Infographic)

Brand Reputation Management

How can you avoid the potential damage of a disgruntled customer taking to social media?     Imagine you have a 60-year-old family owned business with 3 generations of loyal customers, serving a booming community: You’ve worked very hard over many years to establish a good name for yourself and your company. Your reputation for … Continue reading Brand Reputation Management

WEB ROI Video Tip: Avoid Losing Your Customer in 3 Seconds

Welcome to the WEB ROI video tip series. These are short, helpful videos on how to improve the performance of your website (which, in turn, will help maximize the return on investment it delivers for you). First up: How to avoid losing customers in 3 seconds without you knowing it. Video highlights If your website doesn’t … Continue reading WEB ROI Video Tip: Avoid Losing Your Customer in 3 Seconds

An Entrepreneur’s Adventure: CrossFit & Backstreet Biking Through Bangkok, Thailand

Jason Gervais, President of WEB ROI, recently traveled to Bangkok, Thailand to participate in the Entrepreneur’s Organization Global Leadership Conference. He arrived a few days early to experience Bangkok before the conference began. Here’s his story. Click on each image to view a larger version. Welcome to the Entrepreneur’s Organization. In 2015, I had the fortune … Continue reading An Entrepreneur’s Adventure: CrossFit & Backstreet Biking Through Bangkok, Thailand

Top 10 Keys to a Successful B2B, Retail or Contractor Website

If you’re reading our blog, you probably already know that our main goal as a Web marketing company is to provide quality leads to our clients, who are mostly B2Bs, retailers and contractors, through the websites we build for them. You may even be aware that our average conversion rate for all of our clients … Continue reading Top 10 Keys to a Successful B2B, Retail or Contractor Website