Category Archives: Paid Marketing

The Benefits of Remarketing & Retargeting

With digital marketing from WEB ROI, there are many ways to attract people to your website: There’s always search engine optimization. You could invest in pay-per-click (PPC) ads.  Email marketing has many great advantages.  Social media marketing is growing in popularity. But once they arrive, there’s a good chance they won’t convert into a lead right away. According … Continue reading The Benefits of Remarketing & Retargeting

Money-Making Monday: How to Market in the “Slow Season”

Welcome to the August edition of Money-Making Mondays, presented by WEB ROI. This month, in the throes of the dog days of summer, we take a look at marketing once the busy season is behind you. It’s summer. You’re busy. Imagine you’re a landscaper or landscape supplier. From April to September (give or take), your … Continue reading Money-Making Monday: How to Market in the “Slow Season”

How to Get the Competitive Advantage

It’s our business to make your business more competitive. By focusing on 5 key areas, including search engine visibility, top performing AdWords in Google, top performing keywords, best performing content and social media engagement, we can put your business in the most competitive position it’s ever been in. Have a gander at the video below and see how … Continue reading How to Get the Competitive Advantage

6 Essential Elements for a Successful Digital Marketing Strategy

What is the best use of your marketing budget? Start with an engaging, responsive website and build from there. Once your sweet new website is ready, you can integrate it into a plan with 5 other key elements. Take a look at this month’s video and learn how these 6 slices of marketing pie work … Continue reading 6 Essential Elements for a Successful Digital Marketing Strategy

Remarketing Part Deux

4 Good Reasons You Should Consider Remarketing This month we’re giving you a double dose of remarketing info. If you enjoyed our informative remarketing infographic yesterday, you’ll love this video that cements the case for the value of remarketing. Watch the video, become enamoured with the potential of remarketing, and contact us to request a discovery … Continue reading Remarketing Part Deux

Remarkable results from remarketing

Behold, the secret world of remarketing! Remarketing helps keep a hold of customers who visit your site but don’t buy anything right away. Check out this infographic to understand how remarketing works to improve your bottom line 24/7.

The Simple Way Using Your Website Analytics to Review PPC Activities Can Save You Money

SEM…. PPC….you know- those ads! Whatever you want to call it, whichever acronym you want to use, we are talking about those ads on Google, along the right hand side or those few ads at the top that are shaded a different colour.   If you (or your internet marketing agency) is running a PPC … Continue reading The Simple Way Using Your Website Analytics to Review PPC Activities Can Save You Money